Meet the PixieLane co-founders- Danit Benito, Lori Price, and Kristen Uppal. In this podcast, you’ll hear what makes PixieLane different than many other direct selling companies and how the Founders have intentionally created a strong community of consultants. You’ll hear how this lifestyle brand leverages the community’s feedback during the design process, and how consultants stand out as a trusted advisor in the their local communities.

This is an interview with all 3 PixieLane founders- Danit Benito, Lori Price, and Kristen Uppal. Learn about PixieLane at PixieLane.com

 

Time based notes:

  • 3:00 what makes PixieLane different from other direct selling companies?
  • 4:10 how the clothing line solves problems for customers
  • 4:40 single level direct selling removes emphasis on recruiting
  • 6:00 importance of “boots on the ground” & customer feedback
  • 7:30 community aspect among reps
  • 8:00 on creating community and lifestyle for kids
  • 8:40 almost all made in USA, keeping jobs local
  • 9:30 how line expanded from girls clothing to boys, teens, women
  • 12:00 design and assortment influenced by Mom knowledge
  • 14:30 weekly releases for unique one of a kind wardrobe
  • 15:00 collaboration with production
  • 16:10 success factors for reps in direct sales industry
  • 18:30 sharing what you love out of genuine belief
  • 20:00 being a trusted advisor in your community
  • 22:00 handling rejection
  • 23:40 how to find a PixieLane rep, how to become a consultant

 

Show sponsored by the Modern Direct Seller Academy and the Modern Direct Seller Box.

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